01
A site that books jobs
Not just a brochure. Yours gets an instant estimate tool, a quote request, and one-tap call and text, so visitors turn into booked jobs instead of leaving.
Websites for home-service pros
Tell us your trade.
Tell us your trade.
We build the site
that earns your
second truck.
Painters, roofers, HVAC, plumbers, electricians. We build the website that books more jobs. Live in about a week, and a real person handles every change.
Live example sites you can click through · No cost to look
Interior & exterior
Fresh Coat
Painting
Painting
Estimated project cost
$2,600–$3,900
Book a free visit →
★Booked online
↑New lead
Everything included
No add-ons.
No add-ons.
No surprise fees.
Every site we build comes with all of this from day one.
02
A human on the line
Call, text, or email and you reach the person who built your site. No ticket queues, no chatbots to get through first.
03
Never frozen
New hours, a new service, a typo you caught at 9pm. Send it over and we get it live fast. Edits come with the plan.
04
Change it yourself
Want the keys to certain parts? We add a simple login so you update the parts that change most, in seconds.
05
Hosting, handled
We host it, keep it online, and take care of the technical upkeep. Nothing for you to manage or renew.
06
Great on every screen
Sharp and smooth on the phone in a homeowner's hand, and on the laptop they check you out on later.
Trades we build for
Built for the pros
Built for the pros
who show up in a truck.
If you serve homes, your site should sell the work.
Don't see your trade? If you work on homes, we build for you.
A better way to get online
The other ways
The other ways
come with a catch.
Here's how we line up against a freelancer or an agency.
| Second Truck | Freelancer | Agency | |
|---|---|---|---|
| Custom design | Yes | Varies | Yes |
| Built-in tools | Included free | Extra cost | Extra cost |
| Edits handled for you | Unlimited | Per change | Billed hourly |
| Real human support | Direct line | Depends | Account rep |
| Upfront cost | $0 | $500 to $3k | $3k to $8k |
| Live in about a week | Yes | Weeks | 2 to 3 months |
How it works
It starts with a conversation.
You know your trade better than any designer could. So we start by talking: the jobs you want more of, the towns you cover, why homeowners pick you over the other truck. Then we build the site around those answers, from the words to the photos to the buttons. When it's done, it just looks like you.
Start with a conversation →
See it in action
Example sites,
Example sites,
built from scratch.
Three mockups you can click through to see what we'd build. They're sample businesses we made up, not real companies, each designed from scratch for the trade.
Interior & exterior
Fresh Coat
Painting
Painting
Warm and editorial, with a working instant-estimate tool built in.
freshcoatpainting.com→
Repairs & replacements
Summit
Roofing
Roofing
Dark and industrial, with a real inspection booking flow in the hero.
summitroofingco.com→
Heating & cooling
Comfort Air
HVAC
HVAC
Bright and app-like, built around a step-by-step booking wizard.
comfortairhvac.com→
See all examples →
Click any card to open the full mockup.
Why us
Three reasons pros
Three reasons pros
stop shopping around.
Every site here gets all of it. There is no tier where you get less.
01
Software built
for your trade
Not a template with a contact form bolted on. A painter gets an instant paint estimator. A roofer gets a financing calculator and inspection booking. An HVAC company gets maintenance-plan signups. We build the one that fits the work you actually do, and it is included — a freelancer or an agency charges extra for it.
02
Unlimited support,
from one person
New hours, a new service, a price change, a typo you spotted at 9pm. Send it over and it goes live fast, as many times as you need. No ticket queue, no hourly rate, no chasing a web guy who has moved on. You reach the person who built your site.
Second TruckUnlimited edits, direct line
FreelancerCharged per change
AgencyBilled hourly, through an account rep
03
Less than
everyone else
Nothing upfront, and $99 a month with everything in it. A freelancer wants $500 to $3,000 before you see a thing. An agency wants $3,000 to $8,000 and two to three months. You can cancel any time, and your domain and content stay yours.
Live in about a week
Hosting and upkeep handled
Cancel anytime
Your domain stays yours
Great on every screen
Update parts yourself
One plan. One price.
Everything included.
Everything included.
No tiers, no upsells.
Summer sale · limited time
$149
$99
/mo
$0 to start. Cancel anytime. Your domain and content stay yours. Lock in the summer price while the sale's on.
- A custom site, built for your trade
- Hosting, unlimited edits, and real support
- Instant estimate tool and booking, built in free
- Live in about a week
- Cancel anytime
Second Truck
See your site before
See your site before
you pay a cent.
Tell us about your trade and we'll build a free preview of your homepage. If you like it, it goes live at $99 a month, this summer's price, and starts working toward that second truck. If you don't, keep the ideas and walk away.